We’re more than just TikTok. We bring the TikTok attitude to the forefront of brand strategies across all platforms, passionately creating reliable and innovative campaigns that genuinely resonate with your target audience.
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We start by conducting a comprehensive competitive analysis within your space. We look for things that perform well, that don’t perform well, the overall sentiment of their brand amongst the audience in order to tell what corners we can cut on your channel.
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Based on our analysis of your space and your goals, we come up with a full strategy to achieve the results you’re looking for. Whether that’s creative formats for your own channel, influencer partnerships and what we’ll have them do or our specific paid strategy to push your content to the perfect target market.
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If we’re working on your owned content, we get to work on creating the content from start to finish. From individual video ideation and shot listing, to shooting the content on site to final edits - it’s all done by team Antler. You can have as much or as little involvement as you like, be that involved in the ideation process or being in the content itself.
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We’ll run your channel so you don’t need to do a thing. We’ll draft and post all content, with an emphasis on experimentation on days and times to ensure we’re maximising our learnings on when is the best time to post for your audience.
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Regardless of if we’re working with owned content or influencer content, we pull together a thorough paid strategy to hit whatever goals you may have; whether that’s to grow your channel, drive traffic to your website or for conversion.
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When we want to spread the message further for credibility & noise, we work with the perfect creators for your mission. We’re not talent managers, we prefer working with specifically handpicked influencers that we know will best impact your campaign. We manage all the communication points with them, all the way through to finalising content with you before it goes live.
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In order to keep you up to date with what’s going on with your channel, we send you a report every week with the short term learnings week on week. Each month, we present a thorough overview on how the content has been performing, what we’ve learnt and how we plan to evolve over the next few months.
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It’s not just TikTok!! We run any and all social media channels depending on what you need. The TikTok attitude is perfectly universal across all channels, so we believe in creating a strategy that utilises the relevant platforms’ features but keeping a TikTok mindset at all times.
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